Role family
Lifecycle Marketing Jobs
167 current lifecycle marketing roles at 148 companies in the US and Canada, each linking to the employer’s own application page.
Updated Listings from employer career sitesHow roles are admitted
- Current roles
- 167at 148 companies
- Posted in last 7 days
- 60as of Sep 26
- Remote
- 40%hybrid 28%
- Median base pay (USD)
- $132kn=104
- Disclose salary
- 73%122 of 167
via RipplingApply ↗Details and provenance
You will own the end-to-end customer journey, building automated campaigns to drive activation, engagement, and retention. You will also collaborate with cross-functional teams to optimize the marketing tech stack and analyze performance metrics.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 25, 2026
- Locations
- United States
- Listing
- Rippling · ats.rippling.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Associate, Lifecycle Marketing
$75k–90kvia PaylocityApply ↗Details and provenance
You will build and optimize automated email and SMS campaigns to nurture prospects and retain customers throughout the lifecycle. Additionally, you will manage CRM workflows, perform audience segmentation, and analyze campaign performance to drive engagement and ROI.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Chicago, IL
- Listing
- Paylocity · recruiting.paylocity.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$115k–190kvia GreenhouseApply ↗Details and provenance
Develop and execute self-service customer lifecycle programs to drive onboarding, product adoption, and retention. Collaborate with cross-functional teams to implement in-app strategies and leverage AI tools to optimize customer engagement.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- United States
- Listing
- Greenhouse · sproutsocial.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$106k–160kvia GreenhouseApply ↗Details and provenance
You will own the strategy for lifecycle journeys and campaigns to drive customer engagement and product adoption across the user journey. You will collaborate with cross-functional teams to design experiments, analyze data, and implement personalized messaging strategies.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Menlo Park, CA · New York, NY
- Listing
- Greenhouse · boards.greenhouse.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via SmartRecruitersApply ↗Details and provenance
The Marketing Automation Expert is responsible for designing, deploying, and optimizing CRM campaigns and automated customer journeys across multiple channels. This role acts as a subject matter expert to ensure operational excellence and data-driven performance improvements in marketing activation.
- Primary function
- Lifecycle Marketing · title also suggests Marketing Operations
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Dayton, NJ
- Listing
- SmartRecruiters · jobs.smartrecruiters.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Operations Manager
$90k–112kvia GreenhouseApply ↗Details and provenance
The Lifecycle Marketing Operations Manager is responsible for architecting and executing multi-channel marketing campaigns using Braze, including audience segmentation and asset development. They will collaborate with strategists to optimize campaign performance, ensure quality control, and deliver data-driven insights to inform future marketing initiatives.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Cottonwood Heights, UT
- Listing
- Greenhouse · sofi.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via DayforceApply ↗Details and provenance
The Associate Manager supports the execution and optimization of email and SMS marketing programs by building, testing, and deploying campaigns. This role also manages automated workflows and utilizes CRM data to drive customer engagement and retention.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 25, 2026
- Locations
- Orlando, FL
- Listing
- Dayforce · jobs.dayforcehcm.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

GTM & Lifecycle Specialist
$91k–161kvia WorkdayApply ↗Details and provenance
The specialist will support the execution of go-to-market launches and manage the planning, setup, and optimization of lifecycle campaigns. They will coordinate across cross-functional teams to ensure campaign accuracy, monitor performance, and document actionable insights.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Los Angeles, CA
- Listing
- Workday · wd1.myworkdaysite.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Director
$140k–150kvia WorkdayApply ↗Details and provenance
The Senior Lifecycle Marketing Manager will own the end-to-end lifecycle strategy to drive customer retention, repeat visits, and lifetime value across the brand portfolio. They will manage multi-channel campaign execution, including email and SMS, while partnering with analytics to refine audience segmentation and testing roadmaps.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Texas
- Listing
- Workday · destinationpet.wd5.myworkdayjobs.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Customer Lifecycle Manager
$78k–108kvia WorkdayApply ↗Details and provenance
The Customer Lifecycle Manager will lead initiatives to drive customer engagement, retention, and growth across the entire customer lifecycle. This role involves building data-driven strategies, managing customer journeys, and collaborating cross-functionally to maximize customer lifetime value.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Bloomington, MN · Thief River Falls, MN
- Listing
- Workday · digikey.wd5.myworkdayjobs.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Senior Lifecycle Marketing Manager
$116k–165kvia AshbyApply ↗Details and provenance
The Senior Lifecycle Marketing Manager will own and build lifecycle campaigns across Docker's container and AI platform products to drive activation, retention, and renewal. They will also manage programmatic sends, automate lead motions, and partner with data teams to validate signals and audience targeting.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Canada
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via AshbyApply ↗Details and provenance
The Senior Customer Lifecycle Marketing Manager will build and execute integrated campaigns to drive product adoption, expansion, and retention throughout the customer journey. They will partner cross-functionally to develop triggered lifecycle programs and manage scaled customer communications across multiple platforms.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 25, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Senior Manager, Lifecycle & Retention
$130k–160kvia AshbyApply ↗Details and provenance
You will build and lead the lifecycle marketing function, owning the funnels for mobile apps, consumer subscriptions, and ecommerce. This involves defining customer journeys, establishing KPIs, and partnering with cross-functional teams to drive engagement and retention.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 25, 2026
- Locations
- Los Angeles, CA
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$120k–150kvia AshbyApply ↗Details and provenance
The Lifecycle Marketing Manager will own the end-to-end strategy for customer conversion, activation, and retention. They will design and execute multi-channel campaigns across email, in-app touchpoints, and educational content to drive ARR growth.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 25, 2026
- Locations
- San Francisco, CA
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$80k–90kvia CareerplugApply ↗Details and provenance
The Lifecycle Marketing Manager will own the end-to-end CRM strategy, including email, SMS, and push notification campaigns to drive membership growth and retention. This role involves leading a CRM platform migration, building automated customer journeys, and analyzing behavioral data to optimize performance.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 24, 2026
- Locations
- United States
- Listing
- Careerplug · scenthound-careers.careerplug.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
Retention Marketing Specialist
$70k–72kvia ADPApply ↗Details and provenance
The Retention Marketing Specialist will analyze business intelligence and trend data to inform and implement retention marketing strategies across email, SMS, and mobile channels. They will also manage customer segmentation, perform A/B testing, and automate performance reporting to optimize lifecycle and loyalty programs.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 24, 2026
- Locations
- Cerritos, CA
- Listing
- ADP · workforcenow.adp.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via GreenhouseApply ↗Details and provenance
The Senior Manager will design and execute the full buyer lifecycle architecture, including onboarding, activation, and retention programs using Braze. They will partner with product and data teams to implement personalization frameworks and drive buyer growth through data-informed experimentation.
- Primary function
- Lifecycle Marketing · title also suggests Growth Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 24, 2026
- Locations
- San Mateo, CA · Boston, MA
- Listing
- Greenhouse · job-boards.greenhouse.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle and Email Marketing Manager
$115k–130kvia WorkdayApply ↗Details and provenance
The manager will own and scale the customer and prospect lifecycle marketing engine by designing and executing multi-touch email and nurture campaigns. They will collaborate cross-functionally to optimize funnel progression, lead scoring, and performance reporting using data-driven insights.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 24, 2026
- Locations
- Belmont, CA
- Listing
- Workday · ringcentral.wd1.myworkdayjobs.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via RecruiteeApply ↗Details and provenance
You will own the marketing-led customer journey for paying users, designing automated, AI-driven workflows to drive adoption, retention, and expansion. You are responsible for orchestrating customer communications, segmentation, and revenue outcomes while collaborating across Growth, CS, and Product teams.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 24, 2026
- Locations
- New York, NY
- Listing
- Recruitee · timedoctor.recruitee.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Growth - Lifecycle Lead (B2B)
$239k–325kvia AshbyApply ↗Details and provenance
Set the company-wide B2B lifecycle strategy and operating model, and partner with Engineering, Product, Data Science, and Analytics to build scalable owned-channel infrastructure and deployment workflows. Lead evergreen customer journeys across email, push, and in-product messaging, optimizing the overall portfolio through experimentation, measurement, personalization, and operational quality.
- Primary function
- Lifecycle Marketing · title also suggests Growth Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 24, 2026
- Locations
- San Francisco, CA
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Senior Lifecycle Specialist, CRM
$60k–80kvia AshbyApply ↗Details and provenance
The Senior Lifecycle Specialist will architect and implement CRM flows, automations, and segmentation logic for high-growth consumer technology clients. They are responsible for monitoring channel KPIs, ensuring deliverability, and troubleshooting technical issues within the ESP.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 24, 2026
- Locations
- New York, NY
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Sr. Manager, CRM & Lifecycle Marketing
$153k–180kvia AshbyApply ↗Details and provenance
The Senior Manager will lead the strategy, execution, and optimization of lifecycle marketing programs across email, SMS, and direct mail. They will collaborate with cross-functional teams to build scalable campaign architectures and manage data integrations to ensure personalized member experiences.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 24, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via PaylocityApply ↗Details and provenance
The specialist will plan, execute, and optimize email campaigns and automated workflows within HubSpot to manage the customer lifecycle. They will collaborate cross-functionally to ensure messaging is relevant and aligned with company goals while tracking performance metrics.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 23, 2026
- Locations
- Springville, UT
- Listing
- Paylocity · recruiting.paylocity.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lead, Lifecycle Marketing
$84k–104kvia GreenhouseApply ↗Details and provenance
You will develop and execute multi-channel lifecycle marketing strategies using email, SMS, and in-app messaging to drive customer engagement and conversions. Additionally, you will collaborate with cross-functional teams to analyze performance metrics and optimize campaigns based on data-driven insights.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- United States
- Listing
- Greenhouse · www.housecallpro.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Senior Manager, Lifecycle Marketing
CA$119k–160kvia GreenhouseApply ↗Details and provenance
Manage and develop a team of lifecycle marketing professionals while owning the strategy and execution for a portfolio of game genres. Collaborate cross-functionally to design personalized customer journeys and drive key metrics like retention, engagement, and conversion.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- Toronto, ON
- Listing
- Greenhouse · job-boards.greenhouse.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Senior Lifecycle Marketing Manager
$110k–135kvia PaylocityApply ↗Details and provenance
The Senior Lifecycle Marketing Manager will own and optimize the end-to-end email and SMS ecosystems for both prospect conversion and customer retention. This role involves architecting automations, managing deliverability, and collaborating with cross-functional teams to drive measurable growth.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 23, 2026
- Locations
- Murray, UT
- Listing
- Paylocity · recruiting.paylocity.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via WorkdayApply ↗Details and provenance
The Sr Retention Marketing Specialist owns the strategy, optimization, and execution of triggered email campaigns for QVC and HSN. They will analyze performance data to drive revenue growth and improve the customer experience through personalized lifecycle messaging.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 23, 2026
- Locations
- West Chester, PA
- Listing
- Workday · qvc.wd5.myworkdayjobs.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$135k–175kvia AshbyApply ↗Details and provenance
The Lifecycle Marketing Manager will own the strategy and execution of patient journeys to drive engagement, conversion, and adherence across the full funnel. They will partner with cross-functional teams to build personalized, data-driven communication programs that improve patient outcomes and business performance.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- San Francisco, CA
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via ParadoxApply ↗Details and provenance
The CRM & Lifecycle Marketing Coordinator manages day-to-day CRM and ESP operations, including campaign production, audience segmentation, and deployment. They also collaborate with marketing teams to analyze performance data and optimize customer journeys across various channels.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 23, 2026
- Locations
- Phoenix, AZ
- Listing
- Paradox · aramark.paradox.ai
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Lead - Growth
$100k–150kvia AshbyApply ↗Details and provenance
Own lifecycle strategy and performance for Apparel & Accessories, Refer a Friend, and promotional campaigns, driving discovery, cross-sell, repeat purchases, and referrals. Use member and performance data to develop and measure experiments, coordinate experiences across owned channels, and partner with Growth, Marketing, Creative, Analytics, and Commercial teams.
- Primary function
- Lifecycle Marketing · title also suggests Growth Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- Boston, MA
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Director of Lifecycle Marketing
$150k–350kvia LeverApply ↗Details and provenance
The Director of Lifecycle Marketing will own the entire customer journey, setting strategy for email and SMS communications to drive engagement and retention. They will design automated flows, manage the marketing tech stack, and collaborate with cross-functional teams to optimize campaign performance.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- New York, NY
- Listing
- Lever · jobs.lever.co
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via AshbyApply ↗Details and provenance
You will build and own the end-to-end lifecycle marketing strategy, coordinating communication across the entire customer journey from cold outbound to expansion. You will leverage AI tools and data-driven insights to optimize sequences, nurture programs, and onboarding milestones to drive pipeline and retention.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 23, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
Growth Manager, Student Engagement
$60–90/hrvia AshbyApply ↗Details and provenance
The Student Engagement Manager will audit and optimize student communication workflows within Customer.io to ensure consistency and effectiveness. They will also develop a sustainable operating model and style guidelines for cross-functional teams to manage student outreach.
- Primary function
- Lifecycle Marketing · title also suggests Growth Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 23, 2026
- Locations
- New York, NY
- Listing
- Ashby · jobs.ashbyhq.com

Growth Campaign Manager, Lifecycle
$109k–141kvia AshbyApply ↗Details and provenance
The Lifecycle Campaign Manager will build, test, and deploy multi-channel member acquisition and engagement campaigns using tools like Braze. They are responsible for managing campaign timelines, analyzing performance metrics, and implementing AI-assisted workflows to optimize marketing operations.
- Primary function
- Lifecycle Marketing · title also suggests Growth Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 23, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via AshbyApply ↗Details and provenance
The CRM & Lifecycle Marketing Coordinator will manage the strategy and execution of email and SMS campaigns, including briefing, production, and QA. They are also responsible for analyzing performance data and maintaining client relationships to ensure campaign success.
- Primary function
- Lifecycle Marketing
- Salary source
- Structured salary field on the employer’s listing
- Posted
- Sep 23, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via AshbyApply ↗Details and provenance
You will own the strategy and execution of the customer lifecycle across email, SMS, and in-product messaging to drive engagement and retention. You will analyze complex customer datasets to identify behavioral patterns and optimize campaigns that improve subscription value and long-term growth.
- Primary function
- Lifecycle Marketing
- Posted
- Sep 23, 2026
- Locations
- United States
- Listing
- Ashby · jobs.ashbyhq.com
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via LeverApply ↗Details and provenance
The Director will own the strategy and execution of lifecycle marketing programs to drive member retention and engagement. They will build churn-risk models and manage the voice-of-member feedback loop to improve product and partnership decisions.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 23, 2026
- Locations
- Spring, TX
- Listing
- Lever · jobs.lever.co
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
via TeamtailorApply ↗Details and provenance
You will own the end-to-end lifecycle email program, including strategy, journey architecture, copywriting, and performance optimization. You will collaborate with sales and marketing teams to build nurture flows and campaigns that drive qualified opportunities and pipeline growth.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 22, 2026
- Locations
- St. Louis, MO
- Listing
- Teamtailor · careers.rankings.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$132k–165kvia GreenhouseApply ↗Details and provenance
The Lifecycle Marketing Manager will design, execute, and optimize email and SMS campaigns to drive customer engagement, acquisition, and retention. They will collaborate with cross-functional teams to develop creative content and use data-driven insights to refine segmentation and marketing strategies.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 22, 2026
- Locations
- San Francisco, CA · New York, NY
- Listing
- Greenhouse · job-boards.greenhouse.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.

Lifecycle Marketing Manager
$110k–135kvia GreenhouseApply ↗Details and provenance
You will own the end-to-end lifecycle marketing strategy, including building, testing, and launching multi-channel campaigns to drive user activation and retention. You will collaborate cross-functionally with product, design, and data teams to optimize the user journey and ensure messaging is relevant and timely.
- Primary function
- Lifecycle Marketing
- Salary source
- AI-extracted from the job posting
- Posted
- Sep 22, 2026
- Locations
- New York, NY
- Listing
- Greenhouse · job-boards.greenhouse.io
Role DNA signals are semantic inferences from the description text, shown only when highly confident.
Lifecycle Marketing market snapshot
Across the 167 current roles we track, as of Sep 26. Not a census of the whole market.
Disclosed base pay
$132k median USD base · middle half $95k–$161k · n=104
CA$98k median CAD base · middle half CA$93k–CA$115k · n=11
Midpoints of annual ranges posted by employers. 7 disclosed salaries are excluded (hourly or monthly pay, implausible or very wide ranges). USD and CAD are never combined.
Work arrangement
Share of 167 roles with a stated arrangement.
Experience asked for
Years of experience AI-extracted from 167 postings.
Most active employers
- ServiceNow4
- DoorDash USA3
- American College of Education2
- Apple2
- Chime Financial, Inc2
- DoorDash Canada2
- Fabric2
- Foot Locker2
Most common cities
- New York, NY36
- San Francisco, CA11
- Chicago, IL7
- Austin, TX6
- Los Angeles, CA6
- Toronto, ON6
- Boston, MA4
- Miami, FL4
A role listed in several cities counts once per city.
Country
Roles open in both countries count in each.
What counts as lifecycle marketing here
Roles that engage, convert and retain existing customers through email, SMS, push, in-app and CRM journeys, measured on activation, retention, churn and lifetime value.
Roles that own customer journeys or owned-channel programs for existing users or customers.
Product-lifecycle, engineering and analytics roles that only mention lifecycle are excluded.
Admission is decided from each role’s responsibilities, not keywords. Read the admission rules.